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What is AdWorks?
AdWorks is a passionate organization that has built a community of creative, like-minded students to construct endless opportunities through real-life advertising experiences. Each semester we complete different projects by partnering with local agencies to develop multi-media marketing campaigns, strategy, and design elements. Our members create marketing deliverables â from logos to top-to-bottom branding and strategy â while we as members make friends, develop connections, and get hands-on professional experience.
Semester Projects
As Lead Creative Role
Spring 2024-
Tide Detergent
NSAC Competition
This semester my team head the opportunity to compete in the National Student Advertising Competition. The goal for Tide was to create a campaign bringing awareness to cold water washing, reducing energy use, and help show how the company is aligned for a energy-efficient green future.
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Fall 2023-
Hellman's Mayo
The goal for my team was to implement an ad campaign to bring awareness to food waste as well as new product design
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Spring 2022-
TruGreen Lawn Care
The goal for my team was implementing a soft reboot for company logo
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Fall 2022-
Circle K
The goal for my team was to gain insight into Circle Kâs brand perception when it comes to Gen Z, as well as create a social media strategy with an emphasis on TikTok to unite food, fuel, and beverage.